Qualifications:

• 5+ years of experience in performance marketing (preferably in travel, events, or hospitality)
• Expertise in Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads
• Strong knowledge of SEO, Google Analytics, and Conversion Rate Optimization (CRO)
• Hands-on experience with email & WhatsApp marketing automation tools
• Ability to analyze data & optimize campaigns for better performance
• Creative mindset for crafting engaging ad copies, images, and videos
• Strong communication & project management skills
• Personal phones & laptops are mandatory for in-office work
• Age limit 21-35 years
• Familiarity with affiliate marketing & influencer partnerships
• Prior experience in lead generation for high-ticket services

Key Responsibilities:

• Plan & execute digital ad campaigns across Google Ads, Meta Ads (Facebook & Instagram), LinkedIn, Twitter, Travel Magazines, Newspapers etc.
• Optimize campaigns to lower customer acquisition cost (CAC) & increase conversions
• Develop & manage retargeting & remarketing strategies for abandoned leads
• Implement SEO strategies to improve organic traffic & search rankings
• Monitor & analyze campaign performance using Google Analytics & Meta Pixel
• Create high-converting landing pages, ad copies & creatives
• Manage WhatsApp & Email marketing campaigns for customer engagement
• Conduct A/B testing on ads, landing pages, and email campaigns
• Collaborate with the sales team to align marketing strategies with revenue goals

Benefits and Perks:

• Training Programs
• Monthly Incentives
• Annual Bonus
• Employee Recognition Awards and Certificates